Research Methodology of Indian Tourism MBA Project


  • Introduction: 

In this Indian Tourism MBA Project, the research methods chosen for this application will be taken into consideration. The methodology includes several stages that help the basis of the hypothesis which represents that the development of tourism by the Indian government will hugely facilitate the developments of Indian tourism. 

  • Research Approach and Strategy: 

To meet this research’s stated objectives, an inductive method will be considered where the information regarding the role of government in developing Indian tourism is gathered and conclusion was invented. The strategy of this inductive method includes studying and collection of empirical data of Indian tourism which permits for practical approach towards the data analysis. In the data collection and data research, this approach is also a feature of significant involvement of researcher. Significant amount of quantitative data was collected regarding the Indian tourism development by the Indian government.  As a result, significant information was collected depending on qualitative approach.   

  • Research Strategy: 

Primarily, plan was made to research the effects of Indian government role on tourism inIndia. Then by means of extrapolation, an estimation of effects on the Indian tourism industry development by Indian government will be produced. However, as the tourism deals with the people, it is expected rarely and this approach would produce spurious and accurate results. In this research, the primary component will depend on analyzing the increased potentials of Indian tourism industry making use of quantitative data. This can be made by estimating the latent demand of tourism industry inIndiadepending on the present demographics of arrivals of tourisms.  The underlying demand can be denoted as the potential demand for tourism industry, whenever the market turns out to be developed and offers accommodates in significant manner.  Subsequently, the findings based on the underlying demand will be utilized during the next segment of analysis in order to forecast the effects that the Indian government might have potentially on the tourism industry.     

  • Tourism Demand and Supply 

Demand for tourism is defined as a wide term that covers the factors leading the demand’s level, motives for creating such demands, various types of demands and the spatial features of demand. The tourism demand can be examined in several ways, based on the psychological, political, economic and geographical viewpoint. Demands of tourism are being developed by the individuals known as ‘tourists’. The geographical condition explains demand for tourism as several number of persons who desire to travel, and make use of services and facilities of tourist at places away form their residence or work places. This takes place in specific place known as ‘tourism destination’. The demand’s magnitude and scale sometimes differ with seasons and sometimes with time. Demand of time for the services of tourism either changes or develops. Such changes can happen because of appearance of ‘new tourists’. New tourists are the ones who expect high value and quality service for their money and also wish to practice a bit new. Maybe this might result in statement problem of study. Another significant issue that has increased is the enhancing importance of seasonality of tourist regarding periods of low and high demand for tourism which in return considered as low and peak seasons considerately. 

At tourist destination, the development nature is formed by the tourism demand in that country. In any country, the tourism demand is formed by the opportunities of tourism.  As stated, the opportunities of tourism state a mix of attractions, and it is necessary to deliver experience and a quality product for a destination to be victorious. In this observation, depending on sustainable rules, careful management and planning are required for the development of tourism.

View Full Project Report of Role of government in developing Indian Tourism.

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