Consumer Preference towards Pricing Strategies of Washing Powder MBA Marketing Project

ABSTRACT The present study aims to find out the “Consumer preference towards pricing strategies of washing Powder”. It emphasizes gauging the strength level of the perception in the retailer’s mind. This MBA Marketing project mainly deals with ascertaining the perception of  Vanish Washing Powder and suggestions to improve the market share. The alternate title of …

Role of digital strategy in the globalization of Medium-scale Indian Pharmaceutical Industries

Abstract How digital strategy is going to help medium and small pharmaceutical companies to grow as global players and the opportunities for them in international markets. How digitalization helps to improve their operational efficiency, Brand promotion, and increase in quality, to make the company competitive, grow in terms of productivity, revenues, and profitability. Main Objective …

Health needs Assessment in Indian Remote and Rural Areas Project

Introduction This Health needs Assessment in Indian Remote and Rural Areas Project work mainly focuses on the assessment of health needs in India and when it comes to the health needs assessment of our communities, especially the most thunder among us, is the communities we serve. We constantly pursue a deep understanding of health needs …

A Study on Operational Excellence Challenges In Indian Oil and gas Industries

Problem Formulation Operational Excellence is a volatile and dynamic phenomenon being adopted by organizations to build profitable and satisfying growth inclined. Operational excellence is a philosophy that can be achieved and maintained consistently only by continuous improvisation and it allows organizations to have a cutting-edge advantage in highly volatile and frequently changing competitive environments in …

Study of Training and Development Strategies of BPO Service Companies in Hyderabad

The objective of the study To find out the effectiveness and efficiency of the employee after training in the select companies of study. To study the impact of the training on the efficiency of the organizations taken for the study. Hypothesis There is no effectiveness of training programs on the efficiency of employees in select …

Alcohol and Tobacco Advertising – To be or Not to be Project

Objectives of the Study: To identify whether advertising on Tobacco and Alcohol to be or not be. How advertising of Alcohol and Tobacco tending youth to get addicted. Regulations and guide lines from government side and Income generation perspective. How Alcohol and tobacco directly or indirectly effecting the health of the public especially youth and …

Implication of Supply Chain Management Theories to Enhance the Operational Efficiency of Business Organisations

Research Aim and Objectives All the business organizations in the present business world are intended to improve their operational functions and their productivity to attain a key competitive advantage over other players in the same industry. The supply chain theories have several specifications, such as integration of the production and distribution functions in the organizations …