Tata Motors Company Analysis for MBA Students

What type of marketing strategies do Tata motors follow in Nano sales?

Car marketing strategies B) Competitive strategies C) CRM strategies D) All

marketing strategies do Tata motors

For the above question, among the total number of participants from Tata Company, 20% of the participants answered that they are using car marketing strategies, 20% of the other participants stated that they are using competitive strategies, 20% of them answered that they are using CRM strategies and finally 40% of the participants stated that they are using all these three strategies.

What is the actual review of Nano customers on Nano car?

A)    Excellent B) Good C) Bad D) Cant say

Nano customers on Nano car

For the above question, among the total number of participants from Tata Company, 20% of the participants answered that the Nano review is excellent 40% of them stated that the review was good, 20% of the participants stated that the Nano review was bad and finally 20% of the participants stated that they cannot specify their opinion on this.

What changes are made according to feedback of the Nano car?

A)    Quality improvement B) Features improvement C) Size  D) Mileage 

according to feedback of the Nano

For the above question, among the total number of participants from Tata Company, 20% of the participants answered that they have made changes in the quality according to customer feedback, 30% of the participants stated that they have made features improvement 30% of the participants stated that they are improved the size and finally 20% of the participants stated that they have increased mileage.

Finally on behalf of Tata Motors Company, what views do you wish to suggest to automobile customers?

A)    Specify your actual preferences without changing them continuously

B)    Try to support companies by specify your actual requirements so that they can offer products according to your preferences

C)    Never compare one company product with other

D)    All the above

Tata Motors Company, what views

For the above question, among the total number of participants from Tata Company, 30% of the participants answered that customers should specify their preferences without changing them continuously, 20% of the participants stated that they should support the companies by specifying the exact requirements so that the companies can offer products and services according to their preferences and 10% of the participants stated that they should not compare one company products and services with the other and finally 40% of the participants stated that all the above statements they are suggesting to the customers.

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