MBA Project Literature Review on Automotive Mission Plan

Sontosh Mohan Dev (2006) stated that automobile industry is the most competitive industry with wide range of competitors, which needs appropriate competitive strategies to be followed in order to succeed in this market. The mission and vision plans of the specific companies will play key role in running the company successfully. Especially mission plan is more important for companies in order to manage competitiveness.

This article even specified the information on evolution of Indian automobile Industry by specifying its history and past stories. The information on overview of Indian automobile industry and the role of automotive mission plan in company success is explained in this article.

The future work should be carried out in order to specify more significant information on automotive mission plan for the automobile companies.

This article includes information on evolution and overview of automobile industry along with mission plan, which is more important for research process.

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