Category: MBA Projects

SCOPE FOR STUDY

The scope of the study is limited.  The study is a very minor contribution to the company as it is only restricted to the twin cities (Borabanda and Kodapur).  The study would only be a drop in the ocean, Can help the distribution in this area.

The Market Study of Mango Juice in Hindustan Coca Cola Beverages Pvt Ltd MBA Finance Final Year Project Case study can be conducted on a national basic too with a large sample size and interviewing many numbers of respondents.

OBJECTIVE OF THE STUDY

–    To know the retailers perception on maaza tetra pack.

–    To know the brand image among fruit drinks.

–    To know the retailers satisfaction levels towards maaza.

–    To study the customer preferences and choice in various juice brands

–    To identify the problems of distribution

–    To analyze the sales of competitor’s products in various outlets

–     To know the most preferred size and quantity in juice brands by retail outlets

  
CONCLUSION

In the present competitive world the success of the company depends on satisfying the customers as well as channel members. This is the area of retail business and to win the race and be on the top companies are outperforming by spending more on trade promotions. The channel members play a key role in increasing the sales of FMCG products. So the company has to pay more attention on distribution, promotion and availability of brand to win sales in the market.

The MARKET STUDY OF MANGO JUICE study concludes that the Hindustan Coca Cola Beverages Pvt. Ltd has to strengthen its product line by introducing new flavors and new sizes. It also has to increase the stock holding and availability of cock brands through motivating channel members by offering attractive schemes and incentives.

FINDINGS

–    By doing this study we come to the conclusion that most of the retailers sell both maaza tetra pack and maaza bottles.
–    According to the study most of the retailers are loyal to the brands of coca-cola.
–    A few retailers are not satisfied with the distribution of coca-cola.
–    Some of the retailers are not satisfied with the packaging of the some coca-cola brands.
–    According to the study maaza holds good brand image, brand awareness and average market share in fruit drink category from the study we can conclude that retailers are showing interest to stock and sell maaza but the company has to improve its margin, distribution, promotional strategies, brand building, brand awareness and brand image for some of the products to improve the its market share.
–    By this study we can say that maaza holds around 30% of the market share in fruit drink segment.
–    Coca-cola should consider and formulate some strategies in order to reduce the market share of other domestic and international water and soda brands.
–    Coca-cola should concentrate on distribution of the brand.
–    According to the study the retailers want promotional offers to promote and increase the market share of maaza tetra pack.

Download Market Study of Mango Juice in Hindustan Coca Cola Beverages Pvt Ltd MBA Project.

Mutual Funds are financial intermediaries concern with the mobilizing savings of those have surplus income and channels lavatory of those avenues where there is demand of Funds.

The purpose of this study of performance evaluation of mutual funds is to see that these mutual funds employ the resources in such a manner as to afford for the investors combine benefits of low risk, steady returns, high liquidity and capital appreciation through diversification and expert management.

Therefore, activities of mutual funds have short and long term impact on the savings and capital markets and national economy; mutual finds thus assist the process of financial deepening and inter-mediation.

OBJECTIVES OF STUDY

The specific objectives of the Performance Evaluation of Public and Private Sector Mutual Funds MBA Final Project Case study are as follows

–    To analyze the trends in returns of selected mutual funds.
–    To evaluate the performance of selected Public and Private sector Mutual Funds.
CONCLUSION

It is hopeful that this study creates awareness that the mutual funds are worth investment practice. The various schemes of mutual funds provide the investors with a wide range of investments options according to his risk bearing capacities and interest. Besides they also give a handy return to the investors. The project analysis various schemes of Different Companies.
In India Mutual funds are playing important role. The mutual fund Companies pull the savings of small investors and invest those collected huge amount of funds in different sectors of the economy. They are performing like intermediary between small investor and the Indian capital market. In recent years many mutual fund companies are established. Through this competition is increased among the companies. To encounter the competition the different companies are introducing different types of mutual fund schemes with attractive returns and low risk. So it is an advantage to the investors,.

For taking a decision to invest in mutual funds, the evaluation plays a greater role. The rankings given to the mutual funds attract the investment by the investors to the respective funds. For the purpose of ranking the performance of various mutual funds the methods such as Sharpe. Trey nor and Jensen were applied to the various funds in different schemes. It is hoped that the ranks provided for the fund in this chapter explains relative performance of the schemes. The relative performance of different types of funds according to different types of performance measurements are explained in the next page.

Download Performance Evaluation of Public and Private Sector Mutual Funds MBA Project Report and Documentation.

Objectives of the Study:

–    The objective of the Arbitrage Trade Analysis of Stock Trading In NSE and BSE MBA Final Year Project study is to analyze the possibility of taking advantage of arbitrage mechanism of the blue chip scrip’s of core sectors of Indian economy, traded in BSE and NSE.
–    Ten blue chip scrip of five core sectors are studied for evaluation.
–    The share prices of these scrip’s are being taken for analysis for the period of two months, October 2007 and November 2007.
–    Closing prices of each share in the two exchanges are taken for analysis.
–    The difference in the prices is analyzed for any scope of arbitration.

Conclusion:

The study shows that none of the studied ten scripts give any scope for arbitration. The reason is explained below. The scripts are studied for arbitration for a period of two months “OCT-07 and NOV-07”
ICICI stock prices in Oct-07 are in the range of rs 1016 and rs 1257, the difference in prices are rs 6.65 and rs 8.75.The maximum difference is less than 1 percent, so not beneficial for arbitration purposes.
ICICI prices in Nov-07 are in the range of rs 1103 and rs 1333, the difference in prices are 18.45 and 6.95.The difference is more than 5 percent, so beneficial for arbitration purposes.
HDFC stock prices in Oct-07 are in the range of rs 1357 and rs 1653, the difference in prices are rs 13.90 and rs 3.15.and in Nov-07 are in the range of rs 1475 and rs 1770, the difference in prices are 14.65 and 4.30.The difference is more than 5 percent, so beneficial for arbitration purposes.
TCS stock prices in Oct-07 are in the range of rs 757 and rs 830, the difference in prices are rs 7.65 and rs 5.60.and in Nov-07 are in the range of rs 686 and rs 755, the difference in prices are 4.80 and 4.10.The difference is less than 1 percent, so not beneficial for arbitration purposes.
AIRTEL prices in Oct-07 are in the range of rs 928 and rs 1127, the difference in prices are 10.15 and 5.15.The difference is more than 5 percent, so beneficial for arbitration purposes
AIRTEL prices in Nov-07 are in the range of rs 833 and rs 948, the difference in prices are 4.1 and 3.9.The difference is less than 1 percent, so not beneficial for arbitration purposes Continue reading “Arbitrage Trade Analysis of Stock Trading In NSE and BSE MBA Project”

Systematic Risk of Select Banking Scripts Traded in NSE MBA Final Year Project Objectives:

•    To measure the comparative beta analysis of selected Indian banks.
•    To evaluate the correlation between nifty returns and ICICI bank returns.
•    To evaluate the correlation between Nifty returns and HDFC returns.
•    To evaluate the correlation between Nifty and Andhra bank returns.
•    To evaluate the correlation between Nifty and Vijay bank returns.

Limitations

1.    The data collected is only from secondary source.
2.    The data which is collected for doing this report has been collected from Internet Websites where there can be some hitches.
3.    The Time period taken for doing the data analysis has been from from NSE (Nifty) 2006-07.

1. b Data Collection Methods
For the purpose of the study was collected through secondary source of data collection method. Major source of data are published stock prices of HDFC, ICICI Bank AND NIFTY.
1.c Time Period:
I collected weekly average prices of HDFC, ICICI BANK AND NIFTY for the period of APR 2006-MAR 2007.

Conclusion:

1.    During the period 2006-07, there was high correlation between Nifty and ICICI, HDFC, Andhra Bank, Vijaya Bank
2.    During this period, all the selected banks Retunes and NSE Nifty returns are moving in same track.
3.    During this period, there is more volatility in Returns of Stock and Market.
4.    During the 6th month, the Returns of ICICI (y) is 2.01 where as the Returns of Nifty (x) is 5.79, there is sudden surge.
5.    During the 3rd month, the Returns of Vijaya Bank (y) is 74.08 where as Nifty (x) is 21.73 only, there was sudden fall in market.

Download Systematic Risk of Select Banking Scripts Traded in NSE MBA Project Case Study.

FINDINGS

According to Sharpe Measurement the following are the conclusion:

Equity Fund Dividend Scheme

The SBI Fund, as per Sharpe measurement is ranked one. Whereas HDFC Fund got second rank. The SBI Fund is got third rank whereas JM financial fund got fourth rank.
Equity Fund Growth Scheme
UTI Fund is placed first rank, JM financial Fund and HDFC Fund share second and third ranks respectively and SBI IVth rank. Comparing with market return all Funds is very low returns.

Balanced Fund Dividend:

As per Sharpe measurement, JM financial fund is ranked One, SBI fund is ranked two and UTI fund is ranked Three and HDFC fund Forth rank. By comparing with market return all the funds are getting very low returns.

Balanced Fund Growth

According to Sharpe model SBI fund is placed First ranked, JM financial fund and UTI fund share Second and Third ranks and HDFC Forth rank respectively. Comparing with market return all the funds are very low.
By comparing al the schemes .i.e., SBI, UTI and HDFC, JM financial funds that the all scheme is troubling more then  the all schemes.

SUGGESTIONS

The section tries to present certain suggestions. The suggestions emerge from the observations made on the performance positions of various funds taken for the study.

It was observed that as per Sharpe performance measurement for the equity fund dividend scheme, the equity fund growth lagging behind. Therefore it is advised to re-organize the balanced fund dividend and balanced fund growth investment so as to make more returns.

In case of equity fund growth, balanced fund dividend may consider to re-organize it’s investment as it is lagging far behind when compared to this portfolio to take the advantage of more returns from the pharmaceutical sector.

In the equity fund dividend analysis, the balanced fund placed in second position, therefore this fund may consider reconstruction of this investment take the advantage of more returns from the pharmaceutical sector.

All the equity fund growth in comparison to the other funds is not advisable for investment as per present analysis.

The investors are advised to invest their funds in any equity dividend mutual fund.

Options marginalizing work:

Download MBA Project Report on Online Trading Derivatives.

Job Description is the method to analyze the designations in the Departments. It indicates what the employees of a particular designation has to do. The purpose of Job Description is create and maintain an standard job description template to all the employees of the particular designation in the department and to make them prior aware what skills they need to do the particular job and what are their roles and responsibilities .

OBJECTIVES

•    To study the designations of the employees in the organization.
•    To know the various departments within the organization.
•    Interacting with various employees within each department.
•    To understand and redefine the existing roles & responsibilities of the existing job’s.
•    To clearly identify and spell out the responsibilities of a specific job.

SCOPE OF STUDY

•    The scope of the MBA HR Project – Job Descriptions Of Employees at MAA Television Network study covers employees of various departments in order to understand their designations
•    As MAA TV, is an organization with huge presence in service sector, it is important for each employee to know their exact roles & responsibilities.
•    To analyze the roles & responsibilities of each employee and redefine them.

METHODOLOGY OF THE STUDY

•    The study has been covered on the following steps

DATA COLLECTION: The data has been collected from two main sources

•    Primary  Source
•    Secondary Source

PRIMARY SOURCE

Through the employees of the organization by collecting directly by face to face
Interaction

SECONDARY SOURCE

Through various records and published data of MAA TV

Limitations Of The Study

1)    Some of the employees had a problem communicating their exact roles and responsibilities
2)    Study was limited to only few employees in a particular department.

COMPANY PROFILE

Each person here works not as an employee, but as part of the MAA Family…Little wonder then, that with the least material resources , MAA TV has made a mark in the satellite arena so soon…

They have the most Valuable of all Resources – the HUMAN FACTOR…

absolutely committed to making the impossible happen…

.. and with such Sheer One-pointed focus and teamwork, THERE IS NO STOPPING US NOW.

Getting better and better each day …and more popular…

A matter of time now,  before we are the NUMERO UNO in the industry.

The job description clarifies what the role of the job is and what the incumbent is expected to accomplish while performing the job. This is particularly important for an effective performance evaluation process. It forms the groundwork for an agreement between the supervisor and the incumbent as to the expected job performance results. This is particularly important for an effective performance evaluation process and monetary decisions that relate to performance.

Working at MAA Television Network and being part of their outstanding team was an amazing experience. It is very important for an organization to have clear cut descriptions of their roles and responsibilities. The skills and experience I gained while working there is irreplaceable. During the period of my work term, I have learnt what Team work actually means and also the responsibilities of each and every employee within a department.

I have outmost respect for every employee who have co-operated with me and helped me incompleting my project work successfully. I would be privileged to work with them again. 

Download MBA HR Project – Job Descriptions Of Employees at MAA Television Network.

Every element of an advertising campaign is different.  A company’s advertising campaign may be carried out with the help of the following:

• Brochures
• Catalogs
• Print projects
• Direct mail
• Sales letters
• Television and radio
• Online advertising

SUGGESTIONS:

Saint-Gobain mostly preferring for advertising like Media and Print-Media and internet & call centers. But according to customer opinion like TV commercials are very popular (increase advertising many channels).

Glass Company should concentrate more in reflective glass because of Growing infrastructure expenditure.

As now a days builders prefer colour glass for construction. So therefore Increase variety in colours in reflective glass.
Company to increase their on desk champions to increase the retile business.

RESEARCH METHODOLOGY:

The A STUDY ON BRAND EQUITY AND MEDIA EFFICIENCY MBA Project methodology adopted to conduct the research (primary and secondary) for this study is as follows:

Primary Research Work:

1.    Initial step was to have an extensive discussion with the SAINT-GOBAIN management regarding the strategies that they follow in order to build and maintain their brand in the market.

2.    Based on the discussions, customer satisfaction survey Questionnaires were designed in order to carry out the surveys.

3.    Questions regarding the brand equity among the customers and Media efficiency towards the brand were asked from the dealers of  Saint-Gobain.

4.    After the surveys were conducted, the results of the same were analyzed and interpreted which can be seen in the latter part of this project report.

Secondary Research work:

1.    This entailed collection of available data and information

2.    The primary sources of this data was Saint-Gobain office located at Hyderabad.

3.    The other source was the company’s website, i.e.,

4.  The material collected included in-house and external promotional material, along with the company’s annual report, basic policy documents etc.

Download A Study on Brand Equity and Media Efficiency MBA Project.

MBA Final Year Project Case Study Report on Security Analysis and Portfolio Management:

Objectives:

–     To Study And Understand The Portfolio Management Concepts.
–     To Study And Understand The Security Analysis Concepts.
–     To Measure The Risk And Return Of Portfolio Of Companies.
–     To Select An Optimum Portfolio.

Limitations:

The Major Limitations of the Security Analysis and Portfolio Management MBA Final Year Student Project Report are: –

–    Detailed Study Of The Topic Was Not Possible Due To The Limited Size Of The Project. 
–    There Was A Constraint With Regard To Time Allocated For The Research Study. 
–    The Availability Of Information In The Form Of Annual Reports & Price Fluctuations Of The Companies Was A Big Constraint To The Study.

Download Security Analysis and Portfolio Management MBA Project Report.

The field of financial services in India has entered another stage of development with a shift in its outlook to integrate with the global markets. Investors confidence, Quality services, Customer expectation and Satisfaction, Quick response, Technology integration are the words today.

With liberalization and deregulation, the Indian markets have come out of the Government curtains. The capital market has made tremendous progress since then aspect.

Proper market infrastructure, regulatory and legal frameworks are essential for emerging capital markets to function effectively in a growing world of financial integration. With the vast investing population in India characterized by illiteracy and poorly developed and automated stock exchanges which do not provide enough liquidity and desired level of transparency in operation Government of India in 1996 enacted the Depositories Act, 1996 to kick start depository services in India in a planned and systematic manner.  Securities and Exchange Board of India (SEBI) provided the support to the Government’s endeavor.

A Depository is an organization where the securities of shareholders are held in an electronic form at the request of shareholder. It is an electronic solution to problems of dealing in physical form and conducting transactions in capital market in a more efficient and effective manner.

The Depository holds securities in an account , transfer securities between account holders, facilitates safekeeping of securities and facilitates transfer of ownership without transfer of securities. Depository system is long prevalent in the advanced countries and has been playing a significant role in the stock market around the world. The system is time tested and reliable.

NEED FOR THE STUDY

Need for a Depository in India:
Over the last decade, the Indian capital market has been growing by leaps and bounds. India has the largest number of listed companies in the world today. Paradoxically the problems associated with the settlements of trades are also on the rise. As a result of this, investors have to face a lot of inconvenience in effecting registration of securities in their favour and to ensure that they receive their rightful share of dividend, bonus, rights and other benefits.
The old system of stock trading and settlement is featured by increased market and operational inefficiencies. This section of the market comprises the Secondary market which is popularly called as the “Stock Market” comprising of 23 Stock Exchanges and is the organized market regulated by the SEBI for purchase and sale of securities through intermediaries called stock brokers and sub-brokers.
The Government of India promulgated the Depositories Ordinance in September 1995, thus paving the way for setting up of Depositories in the country. National Securities Depository Limited (NSDL) was inaugurated as the first depository in India on 8th November 1996. It is responsible for holding and handling of securities in electronic form eliminating problems that are normally associated with physical certificates like mutilation due to careless handling, loss in transit, problems of bad deliveries etc.

OBJECTIVES OF THE STUDY

The basic objectives of the A study on Depository Participant Service Process at Fortune Financial Services (India) Limited are:

–    To know and understand the need and importance of scrip less trading in the capital market.

–    To understand the concept of Depository system in India.

–    To study the role of a depository participant as a business partner to Depository with special emphasis on Fortune Financial Services (India) Limited.

–    To evaluate the working of a Depository Participant in accordance with Central Depository Services (India) Limited (CDSL) guidelines and determine the ways and means of improving its efficiency.

SCOPE OF THE STUDY

The present study concentrates on Depository Participant Service Process. The study is made in real working environment and emphasis is given on various intricacies under the Depository Participant operational work at Fortune Financial Services (India) Limited.

Download A study on Depository Participant Service Process at FORTUNE FINANCIAL SERVICES (INDIA) LIMITED

PURPOSE OF STUDY:

•    To study the concept and working mechanism of ULIPs
•    Reasons why ULIPs get thumps up
•    Reasons for investing systematically
•    To study in detail about two ULIP product of Bajaj Allianz Life Insurance Co Ltd
•    To make a comparison between Mutual Funds & ULIPs•    To study the comparison between Traditional Policies & ULIPs•    To understand the relationship between Mutual Funds & ULIPs and Traditional Policies & ULIPs
•    To have an awareness of IRDA Guidelines with respect to ULIPs

SCOPE OF STUDY:

The ULIP as an Investment Avenue MBA Final Year Project entitled “ULIP as an Investment Avenue” is a detailed study about the inception of the concept of Unit linked insurance policies and its working mechanism. The study is confined only to the analysis about the ULIPS and its effectiveness in comparison with the traditional policies and the Mutual funds. The Scope is limited only to the detailed understanding of the two products of the Bajaj Allianz.

LIMITATIONS OF THE STUDY:

•    The study is limited only to Bajaj Allianz.
•    The study does not include any comparison with product of other companies.
•    More focused on ULIPs only.

FINDINGS:

•    ULIP is gaining importance as it could suffice the needs of the small investor while offering the dual options of insurance and the investment.
•    Unit Linked Insurance Plans are purely subject to market risk. Any person having the perfect knowledge of the markets can pocket huge returns.
•    If the investor invests in equity no minimum guarantee is offered to the investor amount.
•    If the investor invest in Bond fund, there is minimum guarantee to the investor amount
•    Popular for its triple benefits, this offers life cover, capital appreciation and income tax benefits
•    ULIPs are better when compare with Traditional policies and Mutual Funds
•    ULIPs are liquid and offer flexibility to the investor after some period

CONCLUSIONS

In conclusion, the ULIPs there by collects money or funds from the investors with similar investment goals. It is one of the ways of mobilizing the funds and channelizing them properly. Very small percentage of the population is well aware of the ULIPs. The advertisement has become an effective tool to create public awareness, thus educating them about the various avenues available to them. The switching off from the ULIPs are very low. The investment manager has to guide the investor to choose the correct available funds which they prefer.
In rural areas, people have no idea about the ULIPs, while they totally depend on the agents who often cheat them. Therefore, it is the duty of the fund managers to guide investors properly. In Final, ULIPs are better than Mutual Funds and Traditional policies

Download ULIP as an Investment Avenue MBA Final Year Project.