Impact of Currency Exchange Rate on the Stock Markets

Introduction

In this chapter a brief overview of the background of the study is given. The readers will also find the research aim, objectives and the research question with which the present research is carried out. Limitations of the study were also given before ending up this chapter with the structure of the dissertation.

Research Background

The relationship between exchange rates and stock markets has received considerable attention by economists. Both exchanges rates and stock prices play an important and influencing role in the development of a country’s economy (Nieh & Lee, 2011).

 

The relationship between exchange rates and stock markets is an important issue to analyze. Foreign investors and domestic companies may suffer a loss or a profit from changes in exchange rates that may affect stock returns or the other way around.

The dynamic relationship between exchange rates and stock markets may be different in the short-run and long-run and it may not be in line with the theory. The purpose of this research is to critically assess the relationship between the exchange rate and the stock market across the world.

Thus for this purpose, interviews and questionnaire surveys will be conducted. Stock market brokers and investors will be consulted for collecting primary data on how the fluctuations in currency exchange rates have impacted on their stock.

Research Aim :

The aim of this research is to critically assess the impact of fluctuations in currency exchange rate on the stock market.

Objectives :

  1. To identify the factors those are responsible for changes in currency exchange.
  2. To examine the positive and negative impact due to changes in currency exchange on stock prices, investors and stock markets.
  3. To assess the possible tools and solutions for managing such impact
  4. To assess the overall impact of fluctuations in currency exchange rates on stock markets.
  5. To recommend investors and stock brokers for better risk management from impact of currency exchange rates.

Rationale of the Study

Stock markets and the currency exchange share an interesting relationship. Both of these can impact on the world economy. This research has been carried out to know the impact of currency on the stock market.

It will also uncover the impact of ups and downs of stock market on the currency value. This research is carried to know the underlying factors that can significantly impact on the currency and stock market individually.

This research is carried out to know the role played by prominent currencies on the world economy and also on the exports and imports. The relationship between the stock market and the currency varies based on the economics status of the country.

This research reveals the varying effect of currencies and stock markets in developed and developing countries. The impact of G3 (US dollar, Euro and Yen) currencies on the world economy is also studied in this research.

Limitations of the Study

This study is simply focused on the relationship between the changes in currency fluctuations and its impact on stock markets. This study only explains the reasons for changes in the currency and stock markets theoretically. Statistical or any related models are not used to prove the varying effect of currency on the stock markets. The primary research is limited to the survey results with investors and stock brokers.

Structure of the Dissertation

The first chapter gives a brief detail about the overview of the research background and research purpose. Research aim, objectives and limitations are also presented here.

The next chapter is the literature review. In this chapter, a review of literature and past studies findings related to the changes in currency rates and its impact on stock markets will be done.

The chapter three is research methodology. All the research methods used and their importance will be mentioned in the Methodology chapter. The research onion given by Saunders et al, will be used in this chapter to present this section.

Chapter four involves presentation of data collected through primary data sources and analyzing its using qualitative and quantitative research methodologies.

In the fifth chapter the findings of the chapter four will be further discussed and are linked and compared with the earlier research findings and literature.

The final chapter of this study is conclusion and recommendations in which based on findings, concluding points will be given. Furthermore, some suggestions would be given to the investors and stock brokers based on findings of this research.

Conclusion

This chapter has given only a brief overview of the research background and its purpose. Only brief introduction is given on the currency rate fluctuations and its impact on stocks. A detail review of literature and past findings will be done in the next chapter.

CRM Questionnaire for Employees of Car Dealer Outlet

1) What is your Name and Designation? Ans: Krish. Sales Associate.

2) How many years of experience you have in 4 wheeler sales & Service? Ans: 2 Years.

3) From how long you are associated with Car Dealer Outlet? Ans: 1 Year.

4) What do you think of Attention paid by Management on feed back of the customers? (0-5 Scale)

Ans: As far as my experience is concerned I would rate “2” because there are many issues which need to be addressed like staff training, Facilities and amenities etc.

5) What do you think of Managements perception towards employees?

Ans: Management, as it a franchisee managed by proprietor they count everything with money which does not work all the times. Issues like increasing the staff, training, leaves, holidays, salaries, increments and welfare measures etc are grey areas which need to be focused.

6) Are your existing customers satisfied with after sales service?

Ans:  To some extent yes but It’s not cent percent and areas like providing amenities, In time deliveries etc should be focused more on.

7) How much do you rate (0-5) on ambience and hygiene of your showroom? Why?

Ans: I rate 3; we do have problems on external branding, space in sufficiency etc problems.

8) What is cause for gap in Pre Sales and Post sales customer’s satisfaction levels?

Ans: I feel that for sale margin will be high and for service margin is less and management is focusing more on sales and paying less attention towards after sales services.

9) Are you receiving complaints and what are the challenges in addressing the complaints?

Ans: Yes we do receive complaints from our existing customers mostly on service deliveries etc.  Week end services will be more and planning and roistering of duties are not planned well.

10) Are you facing any challenges in attending customers and providing all the details?

Ans: Few challenges are there like staffs are not completely equipped with product knowledge etc and manpower insufficiency at the time of seasons and peak days.

11) Are customers expecting addition Information apart from Product and what are the issues?

Ans: Yes they ask us like EMI Options, Interest rates, which bank is good, Insurance etc we could not help them as we will not have details.

12) On a scale of 0-5 how much will you rate your show room on quality of service?

Ans:  I would rate 3, the service standards and sales standards need to be Increased.

13) What do you think is the reason for gap between Walk Ins Vs Conversions?

Ans: We are not doing any promotional activities and whoever is coming In they are checking the nearest Hyundai show room on Net and coming In and they are high end customers and training on handling them is a task. If we could Increase local branding which will increase walk ins and the conversion would become better.

14) As an associate of Car Dealer Outlet you as a customer will be satisfied? Yes.

15) As an employee of Car Dealer Outlet are you a motivated employee? To some extent.

16) As a Professional are the attributes which will lead to high end Customer Satisfaction and relationships?

Ans: First thing is the satisfied internal customers (Employees and other stake holders), Secondly the standards and finally operating in a systematic way as per pre planned strategy.

Any Other Points you want to Add to this: No 

1) What is your Name and Designation? Ans: Ramu, Service Head

2) How many years of experience you have in 4 wheeler sales & Service? Ans: 9 Years.

3) From how long you are associated with Car Dealer Outlet? Ans: 4 Years.

4) What do you think of Attention paid by Management on feed back of the customers? (0-5 Scale)

Ans: Yes, the things are getting improvised and quality is not one time process it has to be monitored regularly and changes need to be made and we are doing that based on the customer’s feedback.

5) What do you think of Managements perception towards employees?

Ans: Good, Employees always expect more money, salaries, benefits etc and the same way employer expects more productivity etc there will be gap always which need to be filled and in our service team we do organize counseling sessions, trainings, engagement activities etc to keep my motivated else it will not possible for us to meet deadlines and maintain customer relations.

6) Are your existing customers satisfied with after sales service?

Ans: Yes, there are cases where we got sales by reference of our old customers.

7) How much do you rate (0-5) on ambience and hygiene of your store? Why?

Ans: 3 I rate 3, At peak days and festive seasons the property we have can’t cater the requirement and management is working on alternative arrangements.

8) What is cause for gap in Pre Sales and Post sales customer’s satisfaction levels?

Ans: The gap will always be there we are trying our best to reach to the maximum extent of customers expectations. Always it is not possible to satisfy the all the customers.

9) Are you receiving complaints and what are the challenges in addressing the complaints?

Ans: In very rare cases we get complaints and we are addressing them few issues like non availability of spare parts, out of TAT on deliveries etc.

10) Are you facing any challenges in attending customers and providing all the details?

Ans: Whenever there is a need of assisting sales team in explaining customers about the techniqualities etc we are always there.

11) Are customers expecting addition Information apart from Product and what are the issues?

Ans: Yes, They ask us about additional fixtures and their costs etc we could not help them because we will have data pertaining to that.

12) On a scale of 0-5 how much will you rate your show room on quality of service?

Ans:  Its 4, If you our reports and track records the service quality in increasing in a positive phase.

13) What do you think is the reason for gap between Walk Ins Vs Conversions?

Ans: Probably they might be comparing the products with other brands and then buying the product.

14) As an associate of Car Dealer Outlet you as a customer will be satisfied? Yes.

15) As an employee of Car Dealer Outlet are you a motivated employee? Yes

16) As a Professional are the attributes which will lead to high end Customer Satisfaction and relationships?

Ans: Commitment and standing by that.

Any Other Points you want to Add to this: No 

1) What is your Name and Designation? Ans: Raju, Manager – Sales & Marketing.

2) How many years of experience you have in 4 wheeler sales & Service? Ans: 6 Years.

3) From how long you are associated with Car Dealer Outlet? Ans: 2.6 Years.

4) What do you think of Attention paid by Management on feed back of the customers? (0-5 Scale)

Ans: The Management is paying attention on customer satisfaction based on their feedback. Few back logs are there like internal branding improvement, creation of high end modern amenities etc which are Investment related.

5) What do you think of Managements perception towards employees?

Ans: It’s ok but the focus area is fixing flexible targets and paying incentives in time etc.

6) Are your existing customers satisfied with after sales service?

Ans: It’s ok obviously there will be some gaps as we commit many things to customers at the time of sale and few times it depends on time and the type of service.

7) How much do you rate (0-5) on ambience and hygiene of your store? Why?

Ans: 3.5 will be score as the things like parking, product availability etc are the issues.

8) What is cause for gap in Pre Sales and Post sales customer’s satisfaction levels?

Ans: As I discussed above at the time of sale to achieve our target and to close the sale we will tell them many things sometimes it may not be possible to render service within TAT.

9) Are you receiving complaints and what are the challenges in addressing the complaints?

Ans: Issues will be there always and it is the way where we can learn and excel the main thing what I feel is ensure that same compliant repeats again and in our meetings we discuss and close the gaps.

10) Are you facing any challenges in attending customers and providing all the details?

Ans: Only in very less cases where customers are having very less knowledge on technical and brand awareness, staff is being trained regularly on these.

11) Are customers expecting addition Information apart from Product and what are the issues?

Ans: In few cases where customers are not that computer savvy and they expect all additional from us at our level we are handling but at few levels there are gaps and we are working on it.

12) On a scale of 0-5 how much will you rate your show room on quality of service?

Ans: The score is 3, We are working on the things pertaining to standards by Implementing TQM etc.

13) What do you think is the reason for gap between Walk Ins Vs Conversions?

Ans: There will be many types of walk INS, few they will plan for some time and they will walk in now. Few Just to look at the models, few for Price and model comparisons we are closing all prospective walk Ins.

14) As an associate of Car Dealer Outlet you as a customer will be satisfied? Yes.

15) As an employee of Car Dealer Outlet are you a motivated employee? Yes.

16) As a Professional are the attributes which will lead to high end Customer Satisfaction and relationships?

New Initiatives Eg: like we have Implemented sending SMS and Mails to existing and the walk In customers on their Birth Days, Anniversaries etc. Few more are there in pipe line which will be implemented soon.

Any Other Points you want to Add to this: No

Sampling Techniques:

I really felt amazed on collecting responses from employees working in Car Dealer Outlet my project would not have fully completed if I would not have done third questionnaire and the interesting part of this is it is a qualitative questionnaire which helped me to get valid and accurate and exact response what a respondent would like to share.

I have interviewed three employees and sample size consists of employee who has got experience in relevant field from two to nine years. The functional operations considered were Sales and Service departments. The first person is a sales associate who has got total two years of experience and he is associated with Car Dealer Outlet from last one year.

The second person is a service head who has got nine years of experience and he is associated with Car Dealer Outlet from past four years and the third person is sales and marketing head of the showroom he has got six years of experience in four wheeler sales and working with Car Dealer Outlet from last two and Half years.

The objective of covering these are maturity levels of the respondents and the to identify the communication gap between sales and service teams and their coordination with the management etc.  As two of the respondents are matured and managerial their answers were hypothetical and the way they responded were of high morale it was tough for me to analyze and the response from front end sales associate is so aggressive as he is a person with high level enthusiasm and in frustration with the mode of operations etc.

The earlier responses from existing and prospective customers helped me to analyze and the qualitative responses collected from employees has got their role to play in analyzing the data.

Conclusion:

I have complied the responses of existing and prospective customers in line with the response from the employees.  I have touched all the concerns and the CRM related issues while discussing with the employees.

The responses has got are multi feasted and complicated as the way the level of people respond. The senior level and middle level people they will disclose any negative issues before third person who ever it is as they are matured and in this case they have responded maturely and with examples and initiatives taken.

It is very clear that there is a gap in communication systems and the mode of operations, employee satisfaction etc. There are issues which need to be prioritized and focused. The detailed solutions for the issues and gaps observed are discussed in suggestions.

Suggestions:

The Training on product, services, selling and customer relations skills etc to be given to all the staff. The outlook should be there on improving ambience and facility management.

The multi tasking skill development should be there in place because there were few respondents who shared that they have not seen proper attention and the reason is it is a season and we will have more walk Ins and we will not have enough manpower if other department staff were also trained then they can shift the work when ever and where ever it is required.

Latest MBA Finance HR Marketing Projects List

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Sample Topics in Finance

  1. Report on Currency Derivatives
  2. Competitive Analysis of Trading
  3. Performance of mutual funds and its Awareness among the patrons in the present Market
  4. Analytical Study of Trading Services
  5. Assets Management Company Ltd.
  6. Customer Investment behavior on the basis of Age and Occupation.
  7. Project Report on Mutual Funds
  8. Share Market & Financial System.
  9. NFO Process in Mutual Funds
  10. Comparative Study of Major Stock Broking Companies
  11. A Comparative study of Securities
  12. Risk Management
  13. An Analysis of Market Potential for Mutual Funds among retail Investors
  14. Security Analysis and Portfolio Management
  15. Demat Account
  16. Study of Market Potential for Opening of De-Mat Account and Trading Account
  17. Initial Public Offer & Analysis.
  18. Awareness of Mutual Fund and Its Scope
  19. A Study to Guide Investors in Online & Offline Trading in Equity Market
  20. SEBI and Investor Protection – A study.
  21. A study of Investor Behavior
  22. A Study on Investor’s Perception towards Online Trading
  23. Comparative study of India with Other Broking Firms
  24. Perception of Potential Investors towards Stock Market Investment
  25. Various Investment Avenues
  26. Derivatives and Portfolio Hedging Using some Interest Rate Derivatives
  27. Listing of securities
  28. A Study on the Indian Commodity Market
  29. Technical and Fundamental Analysis of Selected Securities
  30. Futures & Options
  31. Capital Market Reforms
  32. Analysis of Various Investment Products of PMS and Mutual Funds
  33. Working of Stock Exchanges in India – A comparative study of  NSE and BSE
  34. Risk Management in Derivatives
  35. Option Strategies
  36. Derivatives Technical Analysis of Individual Stock Futures
  37. A Case Study on the Investment Pattern in Debt Scheme of Mutual Fund Investments
  38. Equity Analysis on Banking Sector Stocks
  39. Stock Exchanges
  40. Analytical Study of Online Trading Services
  41. Derivatives Market Analysis
  42. Portfolio Management
  43. Performance of Mutual Funds
  44. A study of investment patterns and customer perception towards mutual funds
  45. A Case Study on the investment pattern in debt scheme of mutual fund investments
  46. A study on Investor Awareness towards Commodity Market in an Organization
  47. A study on customer perception towards mutual fund
  48. An Analysis of Equity Share Price Behavior
  49. Comparative Study of Selected Mutual Funds with private Mutual Funds
  50. Study of variations in the price level of essential commodities and their effect on the public.
  51. Foreign Exchange risk management
  52. Foreign Exchanges
  53. Indian Stock Exchange systems challenges and prospects in the new millennium.
  54. Mutual funds in India its impact on investors.
  55. Online trading and Demating.
  56. Trends in the development of Indian mutual fund industry.
  57. Analysis on the performance of different sectoral equities traded on Nifty Junior.
  58. Online Trading, Clearing & Settlements.
  59. Comparative Analysis of Mutual Funds with Equity Shares.
  60. A project report on stock market technical analysis on selected stock
  61. A report on comparison of selected investment opportunities
  62. A project report on working of Electronic stock exchanges in India.
  63. An analysis Equity analysis of selected stocks by using of MACD,
  64. A Report on arbitrage opportunities in NSE and BSE.
  65. An analysis Risk and returns of selected mutual funds.
  66. A project report on systematic investment plan in selected mutual funds.
  67. A project report on investment in mutual funds investment strategies.
  68. A Report on forecasting of security price using Relative Strength Index.
  69. A project report on a comparison of SIP, STP, and SWP in Mutual funds.
  70. An analysis of hedging strategies by using the index with single stocks.
  71. Project report on equity analysis on macroeconomic factors on selected security.
  72. A project report on find out hedging strategies by using the beta value of the security.
  73. Project report on impact microeconomic factors in selected securities.
  74. A report on the correlation of Indian markets with dollar price.
  75. A project report on NIFTY hedging opportunities.
  76. A project report on   Indian indices reruns.
  77. A project report on banking sectors stock by using of technical analysis.
  78. A report on the comparison of debt products and equity products.
  79. An analysis of Risk and returns of Exchange traded funds.
  80. A project report on gold future prices correlation with gold ETF.
  81. Fundamental analysis of insurance sector
  82. Importance of insurance to consumers
  83. Investors decision making pattern for life insurance products
  84. Comparative Study Of Life Insurance Plans Of Leading Pvt Insurance Companies
  85. Organizational Study & Analysis Of Working Capital
  86. Working Capital Management
  87. Inventory Management 
  88. Equity analysis with reference to Cement sector
  89. A study on Two agricultural commodities with ref. to Sugar & Wheat
  90. Agricultural insurance in India
  91. Comparative study on gold loan
  92. Equity analysis with reference to automobile sector
  93. A study on investor’s perception towards selected investment avenues in twin cities of Hyderabad
  94. Technical Analysis Of CNX Midcap Companies
  95. Survey of investors perception towards stock market
  96. Investors perception towards investment in derivative market
  97. commodity Futures with reference to selected precious metals
  98. Investors attributed towards online and offline trading
  99. Level of awareness about currency futures market
  100. Performance evaluation of mutual funds with respect to growth funds
  101. Impact Of FII’s In India Stock Market
  102. performance of equities with reference to pharma stocks
  103. Home Loans In India
  104. Equity analysis with reference to IT sector
  105. A Study on investor’s preferences towards mutual funds
  106. FII’s on pharmaceuticals sector
  107. NFO Process in Mutual Funds
  108. Equity analysis with reference to automobile industry
  109. comparative study of the Home loan in selected companies
  110. Agricultural insurance in India
  111. impact of foreign institutional investors on national stock exchange and bombay stock exchange
  112. merchant banking in India
  113. performance of mutual funds
  114. Performance analysis of equity shares in selected industries
  115. dividend policies
  116. Performance Of Indian Stock Market
  117. commodity-crude oil future with reference to comex
  118. Commodity price movements with Ref. to silver
  119. performance of mutual fund
  120. Technical analysis of equity with reference to sensex
  121. financial performance of commercial banks
  122. fundamental analysis of selected companies in IT Industry
  123. A study on performance of mutual funds
  124. A study on Risk and return analysis.
  125. performance evaluation of close-ended mutual funds
  126. commodity Wheat Futures
  127. A study on performance of mutual funds
  128. Working capital management on pharmaceutical sector
  129. derivatives markets in india
  130. Security analysis
  131. Commodities- sugar futures
  132. A Study on Capital budgeting
  133. dividend Policies
  134. unit linked insurance policies
  135. Comparision of performance evalution of mutual funds with respect to grouth funds
  136. non-performing assets (NPAs)
  137. equity analysis in banking sector
  138. Performance analysis of equity shares in selected industries
  139. investors perception towards investment in derivative market
  140. Capital budgeting
  141. Risk and Return Analysis on Equity Share Prices in IT Sector
  142. equity analysis in banking sector
  143. A Study on capital asset pricing model with reference to BSE-500 index
  144. A Study on Initial Public Offer (IPO) in Indian Market
  145. Dividend policies
  146. fundamental analysis of public sector banks in India
  147. Mutual funds
  148. study on equities and portfolio management
  149. Women Investor Awerness towards capital market
  150. Comparative study on E- banking
  151. protfolio Mangement with reference to equit shares
  152. Equity Analysis with reference to Automobile industry
  153. Retail investors awarness towards Capital Market
  154. A Study on capital asset pricing model with reference to BSE-500 index
  155. Testing semi strong from of efficient market hypoyhesis of selected stock of bse at india info line ltd
  156. A Study on risk & return of mutual funds
  157. Equity Analysis with reference to Telecom Industry
  158. Capital budgeting decisions
  159. cash management
  160. Currency Futures With Reference To International Exchanges
  161. Investors perception towards stock market
  162. A Study on Capital budgeting
  163. Efficient Market Hypothesis Of Indian Stock Market With Reference To BSE Index
  164. A Comparative Study of Financial Report of Top Three Banks in India
  165. Technical analysis of gold with reference to comex
  166. Security & Portfolio management
  167. Inventory management
  168. Risk Return Analysis
  169. Equity Analysis with reference to banking sector
  170. A Study on the Perception of Indian Investors towards Financial Instruments
  171. Indian Investors investment characteristics
  172. Investors awareness toward capital market with special ref. to Derivatives
  173. Investor investment patterns in various financial instruments
  174. Technical analysis of Silver Futures With Respect to  COMEX-A
  175. Comparative study on regional rural banks
  176. Portfolio Management with reference to equity shares
  177. A study on financial performance analysis of private banks in India
  178. A Study on Capital budgeting
  179. dividend policies on shareholders wealth
  180. Commodity Trading & Investor Awareness
  181. Commodity Trading With Special Reference to Gold & Silver
  182. Comparative Analysis of Stock Broking Firms
  183. Capital Budgeting
  184. Working Capital Management
  185. Currency Derivatives/Forex Market
  186. Derivatives : Overview / Futures / Options
  187. Dividend Policies
  188. Equity Analysis : Automobile Sector
  189. Equity Analysis : Finance & Banking Sector
  190. Equity Analysis : Cement Sector
  191. Equity Analysis : Energy & Power Sector
  192. Equity Analysis : Metals & Steel Sectors
  193. Equity Analysis : Pharma Sector
  194. Equity Analysis : Telecom Sector
  195. Equity Analysis : Technology Sector
  196. Capital Asset Pricing Model
  197. Comparative Analysis of Unit Linked Insurance Plans
  198. Comparative Analysis of Insurance Companies
  199. Financial Performance Analysis of Specific Companies
  200. Foreign Direct Investments
  201. Foreign Exchange Markets
  202. Initial Public Offerings
  203. Investments in Financial Markets
  204. Investment Avenues in India
  205. Mergers & Acquisitions
  206. Mutual Funds : Investor Awareness
  207. Mutual Funds : Comparative Analysis
  208. Comparative Study of Exchange Traded Funds Vs Gold Traded Funds
  209. Online Trading
  210. Portfolio Management
  211. Retail Lending
  212. Stock Index & Factors Affecting Share Prices
  213. Share Broking Franchisee Business
  214. Study on Price Volatility in the Stocks of BSE
  215. Study on Price Volatility in the Stocks of NSE
  216. Venture Capital
  217. Financial Performance Analysis
  218. Ratio Analysis of Specific Companies

Sample Topics on HR

  1. Role Of Hr Planning In Retention Of Employees
  2. An Overview Of Hr Processes & Attrition Analysis
  3. Hr Policies And Its Implementation
  4. Hr Policies And Practices
  5. Study Of Recruitment Practices
  6. Competency Mapping
  7. Job Analysis  (PTO)
  8. Study Of Quality Of Work Life
  9. Employees Job Satisfaction
  10. Training And Development
  11. Employee Relationship And Benefit Administration
  12. Human Resource Development
  13. Performance Appraisal Systems
  14. Knowledge Management
  15. A Study On The Motivational Strategies
  16. Identification Of Training Needs Of Employees
  17. Stress Management of employees
  18. Recruiting and selection process
  19. Absenteeism
  20. Employee Safety & Measures
  21. Labor Welfare Measures
  22. Employee Welfare
  23. Compensation Management
  24. Employee-Engagement
  25. Industrial Relation Unions
  26. Employee grievance
  27. Leadership
  28. Work Life Balance
  29. Employee Relationship
  30. Organizational Climate
  31. Workers’ Participation
  32. Employer Branding
  33. Employee-Communication-Effectiveness
  34. Human Resource Information System
  35. A study on job satisfaction of employees in an organization
  36. Employees’ satisfaction towards their job in an organization
  37. Design and development of training information system
  38. A study on the safety and welfare measures provided to the employees.
  39. A Study on the effectiveness of existing Performance Appraisal System in an Organization
  40. A study on effectiveness of training program in an organization
  41. A study on the effectiveness of performance appraisal in employees
  42. A study of labor welfare measures in an organization
  43. A study on job satisfaction of employees in an organization
  44. Study on absenteeism of workmen in an organization
  45. A Study on Job satisfaction of Employees
  46. Impact of work environment on employee’s productivity
  47. A Study on Employee Retention
  48. performance of Employee Motivation
  49. Study on Employee engagement
  50. Stress Mgmt
  51. Employee Welfare Measures
  52. Quality of work life
  53. Performance Appraisal System
  54. Career Plan
  55. A Study on The Training Evaluation the Trainees
  56. Recruitment & Selection
  57. Effectiveness of Man Power Planning and Implementation
  58. Performance appraisal
  59. Talent Management survey
  60. Balance score card
  61. Performance appraisal
  62. Recruitment & Selection methods
  63. Internal & External Recruitment
  64. Compensation Management
  65. A Study on Work Life Balance of women Employee In IT Sector
  66. Career Planning
  67. Competency Mapping
  68. Conflict Management
  69. E Recruitment
  70. Employee Absenteeism
  71. Employee Attrition
  72. Employee Compensation
  73. Employee Discipline
  74. Employee Engagement
  75. Employee Motivation
  76. Employee Retention
  77. Employee Welfare
  78. Employee Perception
  79. Employee Personality
  80. Employee Productivity
  81. Employee Recognition
  82. Employee Relations
  83. Grievance Handling
  84. HR Policies & Practices
  85. Human Resource Information Systems
  86. Human Resource Development
  87. Human Resource Planning
  88. Job Analysis
  89. Job Evaluation
  90. Job Satisfaction
  91. Key Performance Areas
  92. Knowledge Management
  93. Organisational Behavior
  94. Organizational Climate
  95. Organisational Development
  96. Organizational Culture
  97. Performance Appraisal
  98. Payroll Management
  99. Quality of Work Life
  100. Recruitment & Selection
  101. Stress Management
  102. Training & Development
  103. Talent Management
  104. Total Quality Management
  105. Work Life Balance

Sample Topics on Marketing

  1. A Study On Customer Relationship Management
  2. A Study On Customer Feedback
  3. A Study On Analysis Of The Customer Satisfaction Level Towards
  4. A Study On Dealers’ Attitude And Consumers’ Preference
  5. Marketing Techniques
  6. Advertisement Management
  7. A Study On The Consumer Perception Of Selected Cars In Particular Region
  8. Brand Awareness
  9. Alternative Channels Of Distribution
  10. Dealer Perception Towards Cement Industry
  11. Sales And Promotion
  12. Web Advertising And Marketing
  13. Digital Marketing
  14. A Study On Customer Perception Towards Two Wheeler industry
  15. Comparison Between Samsung And Other Consumer Durable Brands
  16. Marketing Mix
  17. Online Advertisement Management
  18. Comparative Study On Brand Loyalty
  19. Impact of promotional activities on consumers behavior at retail outlets
  20. Customer buying behavior towards insurance products
  21. Impact of small car introduction on two wheeler industry
  22. Consumer attitude towards green Marketing products at Hyderabad
  23. Impact of SMS Advertising on Young Indian Consumers at Hyderabad .
  24. Consumer buying behavior with respect to Online Marketing
  25. consumer buying behavior towards Four Wheelers
  26. A Study on Consumer preference towards Home loans in Hyderabad
  27. The Comparative study on selected pharmaceutical companies located at Hyderabad
  28. Consumer preference towards selecting of Shopping Malls at Hyderabad.
  29. Consumer Perception Towards Two Wheeler at Hyderabad
  30. Consumer attitude
  31. Comparative analysis of Tablet PCs with reference to Samsung and Apple at Hyderabad
  32. customer Preference towards E – banking services of private banks in Hyderabad
  33. Service Quality Of Public Bank ATMs And Its Impact On Customer Satisfaction in Hyderabad
  34. Brand preference of Decorative paints IN Hyderabad
  35. Retailing operations of Milk Products at Hyderabad
  36. Customer Preference on Soft drinks at Hyderabad
  37. Impact of Social media networking Sites on Consumer Behaviour at Hyderabad
  38. Effectiveness of Retailing Strategies in Hyderabad.
  39. Consumer behaviour towards purchasing products at selected super Markets at Hyderabad.
  40. Brand Awareness
  41. Brand Perception
  42. Consumer Behaviour
  43. Consumer Perception
  44. Customer Relationship Management
  45. Customer Satisfaction
  46. Online Marketing
  47. Consumer attitude
  48. Marketing Strategies
  49. Promotional Strategies
  50. Sales Promotion
  51. Social Media Marketing
  52. SMS Advertising
  53. Green Marketing
  54. Rural Marketing

Cultural Heritage MBA Study

Cultural heritage 

According to UNESCO the heritage of each and every country is decided by the authors. Many researchers are defined the tourist terminology and rules of the heritage. In a country the heritage will improve the status. According to Hooper, culture can be described as the spiritual culture than the other countries. 

Culture can be described as follows. 

  • General process of culture development. This concept of culture can be described as the training appreciation
  • Culture describes the way of life, intellectual activities by the people.
  • Culture can be described as the combination of intellectual activities and subcultures.
  • Culture is not the separate thing from the development of the tourism. 

UNESCO has defined various heritage dimensions at a particular time. 

View Full Project Report of Role of government in developing Indian Tourism.

Cross Cultural Travelers MBA Study

Here the tourism industry is increasing the globalization experience. Here there are various differences in describing the tourist behavior. A tourist will consider various barriers in order to visit the beautiful location. If a tourist crosses the borders, then it also crosses the limitations that are provided by the tourism development. Tourist will also bring some expectations and preceptors in order to improve the effective tourism development operations. Here a tourist will not gain a universal experience. Most of tourists are attracted by the operations of the tourism department. In each and every region, the department will perform some development activities in order to attract the tourists. 

The interpretation for cross cultural travelers will be discussed as below. The following are the set of common perceptions towards the cross cultural travelers. 

  • Patterns of recreation
  • Travel behavior
  • Vacation preferences
  • Awareness of attractions and visitation
  • Destination images
  • Data in tour packages
  • Tourist preferences
  • Motivational rules

View Full Project Report of Role of government in developing Indian Tourism.