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Since this has been a start up company entering into second year, it wanted to check out levels of satisfaction before coming up with new policies to  take future course of actions.   I was given the task to understand the various aspects related to Employees satisfaction in the organization.             
Halcyon also wanted to make out an external survey in identifying the benefits other company offers to its Employees and compare those things along with the benefits offered by the company.
Organization also wanted to know Employees understanding of company’s mission and vision statement.
Company also wanted to check Employees satisfaction levels with their team leaders, with the Management and within the team members.                                  
Some of the secondary objectives that I identified were:

•    To measure Employees satisfaction on Compensation and Benefits.

•    To find out the expectations of Employees from Management.

•    To compare the desired satisfaction with the actual one.

•    To compare the satisfaction in different levels i.e. female and male Employees, juniors and seniors and within different teams.

Scope of the study

The MBA HR Project – A study on analyzing levels of Employee Satisfaction at Halcyon Technologies case study covers all levels of Employees and various aspects of Employees like: 
Identifying Employees attitudes towards various attributes at work place.   
This study gives us an insight of how Employees see and perceive about Organization.
Interpersonal relations,

Opportunities for career growth,

Compensation and benefits,

Training and development,

Working conditions,

Communications,

These aspects were taken into consideration to measure Employee Satisfaction at Halcyon Technologies.

Dimensions of employee satisfaction survey are
1. The knowledge of the company vision/ mission and strategies of   employees?                                               

2. Satisfaction with HR Policies and Procedures

3. How confident is the employee about the Company’s ability to reach its              
Goal?

4. Compensation and Benefits

5. Whether the company has made reasonable efforts to allow its   
Employees to balance their work and family?

6.  Work Environments

7. Opportunities for growth

8. Whether individuals are respected in this company.

9. About Training Need

Limitations

These were certain limitations of my project if these limitations would have been taken care of project would have been catered to its need in a better way
•    Survey was conducted in 2 days due to which Employees did not get enough time to complete the survey properly.

•    Incidents happening at the time of the survey have affected it.

•    Employees thought that the questionnaire was too big and too specific.

•    Custom insight web portal has a limitation of giving analysis of 10 responses free of cost, so we could not get full fledge report of all the employees together and hence we thought of creating our own report using Ms-Excel.

•    Responses to open ended questions were not been given as the employees were reluctant in giving responses due, to which we could not decipher the exact opinion of the Employees for most of the questions. 
Due to the following limitations the desired objective for conducting Employee Satisfaction Survey was not achieved

Download MBA HR Final Year Project Report on “A study on analyzing levels of EMPLOYEE SATISFACTION At HALCYON TECHNOLOGIES”

OBJECTIVES OF THE STUDY: –

•    To ascertain the return both firm wise and industry wise as a whole

•    To Know the risk factor in the firm and Industry as a whole

•    To know the fluctuations of the security prices of the selected firms.

•    To compare Industry index with BSE-200 Index in various aspects.

SCOPE OF THE STUDY: –

This scope of Project Report On Security Analysis A Study On Selected Industries MBA Project study is limited to few selected industries. Those are Pharmaceutical, Information Technologies, Automobile, & Banking Industry.

In those industries, only some are selected. They are 6companies each from pharmaceutical, I.T., Automobile industry and 12 companies from banking industry.

This study is analysis of previous twelve months (Jan-06 to Dec-06) data relating to prices of shares in Bombay Stock Exchange only.

LIMITATIONS OF STUDY: –

•    This study is limited to some selected industries 
(Pharmaceutical, Banking, Information technologies &Automobile)
•    Dividend is not considered in the calculation of Return. Price change is only taken into consideration.
•    Situations in stock market are always subject to change.

ASSUMPTIONS OF THE STUDY:

•    This study assumes than an investor purchases the share at the beginning of the month and he sells the share at the end of the month.
•    Investors make the decision on the basis of previous returns and risks that are unsystematic risks.
•    For calculating the returns of each industry this study assumes that the indexes are taken in to consideration.
•    The investors give preference to the securities that have given positive returns previously.

Conclusion:-

After analyzing the selected companies from selected industries, this study concludes returns, Unsystematic Risk, fluctuations in the share prices and co-efficient of variations for the selected companies from the selected industries.

In the area of Banking Industry, it can be concluded that Only Four Banks from selected twelve banks are noted High average return than the overall banking industry average return (Calculated on the basis of BANKEX) for the period of study. In case of less average return noted by eight banks in that four banks are noted negative average returns for the period. According to the BANKEX, the average return of the banking industry shows 3.09 % average return for twelve months of study.

In the area of Automobile industry, only three companies was noted more average return than the industry return (Calculated on the basis of the auto index maintaining by BSE) from the selected six companies. Remaining three companies were noted less than average returns. Hero Honda motors confined a negative return, as the average return for the period of previous twelve months of the automobile industry was 2.18%.

In the area of I.T. Industry, it can be concluded that only three companies were registered positive average returns from the selected six companies. In the reaming ones HCL was expressed the high negative return in the selected companies as -3.57%. The average return of the I.T. Industry was 2.84% for the twelve months period.

In the area of Pharma Industry, it can be concluded that four companies were registered positive average returns from the selected six companies. In the reaming ones HCL was expressed the negative return in the selected companies as –2.31%.The average return of the I.T. Industry was 1.67%for the twelve months period.

In the case of unsystematic risk I.T.Industry was moving with the lowest risk as 5.45% than the other industries. And the BSE200 returns were moving with the high variability (S.D.) as 57.31%than the other industries.

To know the fluctuations in the prices of the shares of selected companies in the selected industries, this study constructed index in the simple average method. To construct index this take only selected companies.

The index points of BANKING INDUSTRY moved from around 90.54 to137.22 and as such the fluctuations not that much high. But in the month of June there is a drastic change in index points reached the level of 91.78. The highest points 137.22 were noted the month of December 2006. This is industry follows the trend. It means it has increased to one level and decreased. Again increased, can be expecting the downward trend in the next future. We can apply the trend analysis for this industry.

The index points of Automobiles industry moved from around 100 to 125.63.Index points were increased up to April and reached highest level of points as 125.63. Then after the index points were decreased till July and then the index were moved in upward trend till September. In the last three months there was not that much change in the points.

The Index points of I.T. Industry are moved around from 80.74 to 107.26. The points are not maintaining a trend. These industry index points are moving upward and downward. There are not that much fluctuation in the index points. These points reached in the month of December 2006 at higher level of 107.26 and noted lower level in the month of August at 80.74.

The index points of Pharmaceutical Industry moved around from 89.98to112.05.The index points of this industry are fluctuating highly but not in the higher rate. These points are increasing and decreasing every month. This industry’s points were ended with104.28 in last month. Investor cannot assume the trend of this industry. In this industry the index points are not following the trend. They are fluctuating without any trend. Reached lowest level in the month of May and higher level in the month of February.

RECOMMENDATIONS:-

This study recommended some companies and industries on the basis of coefficient of variation. In the case of industries investor better to go for IT industry followed by Banking Industry and if he want to diversify the risk he can go for automobile industry then last preference shall given to Pharmaceutical Industry. 

In the case of companies investor wants to invest in more industries and don’t want to give preference for the specific industry. The investor needs to give the preference to the companies on the basis of coefficient of variation. First rank will be Mahindra and Mahindra from Auto industry and next HDFC from Banking Industry. Then give the preference to UTI, NIIT , ICICI, Aurobindo, SBI, TATA, WIPRO, and so on.

Download Project Report On SECURITY ANALYSIS A STUDY ON SELECTED INDUSTRIES MBA Project

The study was undertaken to accomplish the assignment of measuring Brand image of ICICI Prudential Life Insurance.

Insurance is a Service marketing, where every insurance company serves for customers.

In today’s market there are many no of insurance companies, which are not up to, the expectations in terms of sales. At present every insurance company will focus on increasing the sales, but no one will concentrate on customer satisfaction.

There are few companies, which are leading the market with their brand image. ICICI is one of the leading insurance companies in private sector with brand image of ICICI.

The customer develops a set of brand belief about where each brand stands on each attributes or factors. A set of belief about a brand makes up the brand image. The customer brand image will vary with further experience has filtered by the effects of selective perception, selective distortion and selective retention.
[From various products of ICICI i.e. Banking, Loans, Mutual funds, General and Life insurance, web trade, the consumer can make up the brand image of ICICI based on the services provided by the above said sections.]

Actually this project deals with the measuring of Brand image of ICICI prudential Life Insurance in the terms of customers’ satisfaction. The methodology adopted to achieve the above task is as follows.

The respondents are divided as the present customers, lost customers and the non-customers of ICICI prudential life insurance company.

A Study on Brand Image of ICICI Prudential Life Insurance Ltd MBA Project  includes the measure of satisfaction levels of the customers. It also aim at the estimation of going back of lost customers. The research of the non-customers of ICICI Prudential was aimed at measuring the inclination of them towards ICICI.

Insurance business is divided in to four classes:

1.    Life Insurance

2.    Fire Insurance

3.    Marine Insurance

4.    Miscellaneous Insurance

OBJECTIVES OF THE STUDY

The basic objective of this study is study to estimate the measuring brand image of ICICI prudential life insurance. The estimation of brand image includes the existing customers, the non-users of the ICICI prudential life insurance.
The survey of the present customers of ICICI prudential life insurance is carried out to estimate the levels of their satisfaction with regard to the service of the ICICI prudential life insurance .ad also to analyze the shortcoming in the service of the ICICI prudential life insurance, because the satisfactory levels of the customers using ICICI prudential life insurance will reflect whether they continue to use or not.  The survey of the people, who never used the service of ICICI Prudential life insurance, helps us to unhide the reasons for not using it.

Hence measuring brand image of ICICI prudential life insurance is basically measured from two different points, retaining present customers, attracting lost customers by assuring quality services and attracting new customers this service and in expanding its market.

Download A Study on Brand Image of ICICI Prudential Life Insurance Ltd MBA Project Documentation and case Study report.

This Role of RPO in India at Customer Empowering Services Pvt Ltd MBA Project is undertaken to study the functioning of RPO and its business specifically in international market. The project focuses primarily on US IT market.

Objectives of the Study:

1.    To study the business model of RPO.
2.    To know the recruitment process in overseas market.
3.    To study the outsourced staffing done by RPOs

The recommendations are as follows:

1.    Identify the KRA’s (Key Resource Areas) and communicate the same to the employees so that he can be judged appropriately based upon it.

2.    The employees must be motivated to fill in the self review form appropriately.

3.    They must be appreciated for their individual achievements during the period and training/guidance must be given if they lack in some areas.

4.    The review must be conducted informally once in every month so that the desired result can be achieved at the time of actual review.

5.    The team leader should treat everyone equally without any bias and give appropriate ratings to each member depending upon their performance.

6.    The employees must be educated regarding the importance of Peer feedback that the true rating, be it positive or negative will help his colleague in understanding his abilities and drawbacks and he can develop himself on those aspects.

7.    To motivate employees for their extra ordinary performance apart from the PLI’s there must be some token of appreciation given for him in the form of  promotions or a simple gift voucher etc.,

8.    The token of appreciation should be given to those employees whose performance was extra ordinary as well as who have been in the organization for a longer period of time.

9.     The feedback from employees must also be taken regarding the working style of management so that the management functions can also be improved. They must be given the freedom to express their concerns.

10.    While conducting the Performance Review the team member must also be given the right to rate his team leader or provide him the feedback because a cordial relation between the team lead and members of the team is very important and the lack of good understanding may hamper the team work.

11.     The problems or hindrances which are faced by employees should be taken care of, so that the employee is satisfied and works enthusiastically.

12.     The employees must be informed before – hand that he needs to provide a proper justification for the ratings given by him and it will ultimately help him to recognize his accomplishments and drawbacks.

13.     The one to one meeting should be conducted in a peaceful manner so that it does not lead to any argument and the desired objective is achieved.

14.     Measures must be taken for effective time management because the delay in the process will lead to distractions.

15.     Suggestions must be taken from employees after the review process in order to make it more effective.

16.     The career goals and career prospects of an employee must be taken into consideration so that they stay committed to the organization.

17.     The negative feedback should be given and taken in a constructive manner.

18.     There must be delegation of authority so that one individual doesn’t feel the pressure of handling all the responsibilities.

19.     Efforts must be taken to reduce the communication gap between the employees and management.

20.     All the employees of the organization must maintain a personal diary to record their day to day achievements as well as the problems they faced during performing a particular task so that he has a record of all the things and it can be reproduced in front of the team leader or management as and when the need arises. 

Download Role of RPO in India at Customer Empowering Services Pvt Ltd MBA Project

Halcyon Technologies has given me an excellent opportunity of designing a new Performance Appraisal System for their company. It was designed after understanding the Halcyon Environment at whole.

Since my internship was for four months, I could not be a part of the entire Appraisal System but only the Review system.                           

A customized and relevant Review System was prepared which would fulfill both the needs of Management and Employees. The Self Review Form and Peer Feedback form was designed and then sessions were conducted to make the employees understand the Process and importance of Performance Review. Then as scheduled the one-one meeting between the employee and their respective Team Leader was conducted and the final report was given to HR Manager.

This Review would help Employees in their upcoming Performance Appraisal where the hikes, incentives etc would be based on their targets set at the time of Review.

Objectives of the Study

Halcyon being a start – up company I got the opportunity to design a new Performance Review System under the guidance of HR Manager. The secondary objectives of my study were:

1.    To develop an effective Performance Appraisal system.
2.    To know the Requirements of management regarding the designing of new Appraisal system and Review System.
3.    To help the Employee in understanding the Process of Performance Review.

Findings

as the whole Process was designed by the HR department, I was also involved in it from the designing stage to the implementation part of the Review system. In this process I could recognize the benefits derived out of this system as well as observed some drawbacks.

My Findings from the questionnaire were:

1.    The perception of employees regarding performance Review was a hike in Salary, which is not the case in reality.
2.    After knowing the requirements of employees a training session was conducted to help the employees understand the need and process of Performance Review and Criteria to give Self Rating.
3.    They were aware of the fact that the General Work Behavior would play a major role in their Review but were unaware of all the Standards and Aspects used to Evaluate their Performance

Other Findings:

4.    The process did not take place in the exact time frame as planned and scheduled.
5.    A good improvement was seen in the inter-personal relationship between the team leader and subordinates.
6.    Many employees could not justify the ratings given by them in the Self Review Form.
7.    It helped the employees in understanding their past performance and setting up of targets and goals for future.
8.    They got to understand the organizational needs and it helped in developing a sense of belonging towards the company.
9.    It helped the management in identifying the Caliber of employees and encourage the same.
10.    The employer and employees got a platform to understand each other in a better manner.
11.     The management was too much dependent on team leaders for conducting
Reviews.
12.     When the Peer Feedback Form was given employees were too hesitant in giving ratings to their colleagues.

Recommendations

After the successful completion of the whole Process of Performance Review System MBA HR Project  under the supervision of the HR Manager I.e. by recognizing the need for Review policy, designing the policy, taking up a presentation to explain the importance and process of Review, attending the meetings with the team leader, being a part in discussions by the management regarding appraisals  and analysis of the feedback given by employees helped me to evaluate the benefits and shortcomings of the Performance Review Process and recommend the measures to improve the same.

Download Performance Review System MBA HR Project

SCOPE FOR STUDY

The scope of the study is limited.  The study is a very minor contribution to the company as it is only restricted to the twin cities (Borabanda and Kodapur).  The study would only be a drop in the ocean, Can help the distribution in this area.

The Market Study of Mango Juice in Hindustan Coca Cola Beverages Pvt Ltd MBA Finance Final Year Project Case study can be conducted on a national basic too with a large sample size and interviewing many numbers of respondents.

OBJECTIVE OF THE STUDY

–    To know the retailers perception on maaza tetra pack.

–    To know the brand image among fruit drinks.

–    To know the retailers satisfaction levels towards maaza.

–    To study the customer preferences and choice in various juice brands

–    To identify the problems of distribution

–    To analyze the sales of competitor’s products in various outlets

–     To know the most preferred size and quantity in juice brands by retail outlets

  
CONCLUSION

In the present competitive world the success of the company depends on satisfying the customers as well as channel members. This is the area of retail business and to win the race and be on the top companies are outperforming by spending more on trade promotions. The channel members play a key role in increasing the sales of FMCG products. So the company has to pay more attention on distribution, promotion and availability of brand to win sales in the market.

The MARKET STUDY OF MANGO JUICE study concludes that the Hindustan Coca Cola Beverages Pvt. Ltd has to strengthen its product line by introducing new flavors and new sizes. It also has to increase the stock holding and availability of cock brands through motivating channel members by offering attractive schemes and incentives.

FINDINGS

–    By doing this study we come to the conclusion that most of the retailers sell both maaza tetra pack and maaza bottles.
–    According to the study most of the retailers are loyal to the brands of coca-cola.
–    A few retailers are not satisfied with the distribution of coca-cola.
–    Some of the retailers are not satisfied with the packaging of the some coca-cola brands.
–    According to the study maaza holds good brand image, brand awareness and average market share in fruit drink category from the study we can conclude that retailers are showing interest to stock and sell maaza but the company has to improve its margin, distribution, promotional strategies, brand building, brand awareness and brand image for some of the products to improve the its market share.
–    By this study we can say that maaza holds around 30% of the market share in fruit drink segment.
–    Coca-cola should consider and formulate some strategies in order to reduce the market share of other domestic and international water and soda brands.
–    Coca-cola should concentrate on distribution of the brand.
–    According to the study the retailers want promotional offers to promote and increase the market share of maaza tetra pack.

Download Market Study of Mango Juice in Hindustan Coca Cola Beverages Pvt Ltd MBA Project.

Mutual Funds are financial intermediaries concern with the mobilizing savings of those have surplus income and channels lavatory of those avenues where there is demand of Funds.

The purpose of this study of performance evaluation of mutual funds is to see that these mutual funds employ the resources in such a manner as to afford for the investors combine benefits of low risk, steady returns, high liquidity and capital appreciation through diversification and expert management.

Therefore, activities of mutual funds have short and long term impact on the savings and capital markets and national economy; mutual finds thus assist the process of financial deepening and inter-mediation.

OBJECTIVES OF STUDY

The specific objectives of the Performance Evaluation of Public and Private Sector Mutual Funds MBA Final Project Case study are as follows

–    To analyze the trends in returns of selected mutual funds.
–    To evaluate the performance of selected Public and Private sector Mutual Funds.
CONCLUSION

It is hopeful that this study creates awareness that the mutual funds are worth investment practice. The various schemes of mutual funds provide the investors with a wide range of investments options according to his risk bearing capacities and interest. Besides they also give a handy return to the investors. The project analysis various schemes of Different Companies.
In India Mutual funds are playing important role. The mutual fund Companies pull the savings of small investors and invest those collected huge amount of funds in different sectors of the economy. They are performing like intermediary between small investor and the Indian capital market. In recent years many mutual fund companies are established. Through this competition is increased among the companies. To encounter the competition the different companies are introducing different types of mutual fund schemes with attractive returns and low risk. So it is an advantage to the investors,.

For taking a decision to invest in mutual funds, the evaluation plays a greater role. The rankings given to the mutual funds attract the investment by the investors to the respective funds. For the purpose of ranking the performance of various mutual funds the methods such as Sharpe. Trey nor and Jensen were applied to the various funds in different schemes. It is hoped that the ranks provided for the fund in this chapter explains relative performance of the schemes. The relative performance of different types of funds according to different types of performance measurements are explained in the next page.

Download Performance Evaluation of Public and Private Sector Mutual Funds MBA Project Report and Documentation.