Research Questionnaire

Dear sir/madam,

I am a graduate student studying for the MBA qualification. As part of my studies, I am presently conducting a survey to find out the factors that are considered as important when taking the decision to travel to India. It will be much appreciated if you could be kind enough to complete this questionnaire. 

1) Have you travelled to India

  1. Yes                              (   )
  2. No                               (   )

2) If yes how often have you visited India in the last two years

  1. Once                               (   )
  2. Twice                             (   )
  3. Three times                  (   )
  4. Four times                    (   )
  5. Five or more times      (   )

3) Please indicate the main motive for your trip

  1. Business                      (   )
  2. Health reasons           (   )
  3. Holiday                        (   )
  4. Humanitarian visit     (   )
  5. Educational                 (   )

4  If you have to travel to India, how would any of the under listed affect your decision? Kindly rate on a scale of 1 to 5 where 1 = very unimportant to final decision, 2 = unimportant to final decision, 3 = have no effect on final decision, 4 = important to final decision and 5 = absolutely important to final decision 

    very  unimportantunimportant

no effect

important

very  important

1  Price of ticket   1       2       3       4         5
2 Distance   1       2       3       4         5
3 Type of accommodation available   1       2       3       4         5
4 Reputation of India   1       2       3       4         5
5 Total cost of trip   1       2       3       4         5
6 Unique cultural tourist attractions   1       2       3       4         5
7 Variety of tourist attractions and activities    1       2       3       4         5
8 Security and safety   1       2       3       4         5
9 Advertising e.g. brochure, TV, posters   1       2       3       4         5
10 Exchange rate  
     

Part B

Please kindly spend a few minutes to tell us about yourself by ticking one of boxes provided below that is appropriate to your answer:

5) I classify my sex as

Male     (     )

Female  (     )

6) My age group is between:

1                    18 – 25                                                      (     )

2                    26 – 35                                                      (     )

3                    36 – 45                                                      (     )

4                    46 – 55                                                      (     )

5                    55 and above                                             (     ) 

7) My academic qualification is

1      Post graduate/professional qual.                     (     )

 2   First degree                                                           (     )

3    Higher diploma                                                     (     )

 4   Advanced level GCE                                            (     )

5    Ordinary level GCE                                              (     )

8)  My employment status is

1                Full time employed                             (     )

2                Part time employed                            (     )

3                Retired                                                  (     )

4                Home maker                                        (     )

5                Unemployed/student                          (     )

9) My occupational category is

1                Craft / machine operators                    (     )

2                Clerical/ service/ sales                         (     )

3    Technician/associate professional                   (     )

4    Professional/ Manager                                      (     )

5    Top Executive/Self employed                         (     )

10) My income range would be between:

1                Up to £10,000pa                                   (     )

2                £11,000 – £20,000pa                          (     )

3                £21,000 – £30,000pa                          (     )

4                £31,000 – £50,000pa                          (     )

5                £51,000 – £ 70,000                              (     )

6                Above £71,000                                       (     )

11) Number of children under 18 living at home

1                0                                                          (     )

2                1                                                          (     )

3                2                                                          (     )

4                3                                                          (     )

5                4+                                                        (     )    

12) I would consider myself as

1          married                                               (     )

2          Single                                                  (     )

3          Divorced/separated                         (     )

4          Widowed                                            (     )

5          Living with partner                          (     )