MS Dissertation Project on Storage Media on Computer and Network Security

The storage media is the type of technology that involves various devices and materials to place, keep and retrieve the data. The storage media process can be utilized to offer the space to store the computer network resources like servers and clients. The security is happened to be one of the significant aspect within the technology. This research paper provides the detailed outline of the storage medium, along with its networked storage solutions like DAS, NAS and SAN. This paper provides the information on the different vulnerabilities of the storage devices along with the security solutions i.e. investigation on several storage devices considering their evolvement,

Size, speed and how it can be used, risks involved and their remedy. The critical analysis on these devices gives us better storage device compared to others in terms of backup, speed, file transfer, connectivity, resource pooling and etc.

Aim

To investigate and critically analyze the effects of different storage media like shared RAM and solid state memories on the security of networks and computers

Objectives

The main objectives of this research is

  • To understand the storage requirements for computer networks and prepare literature review on the existing storage media like shared RAM and solid state memories
  • To evaluate the current security threats across the implementation of storage media across the networks
  • To investigate different effects of storage media like Network memory servers and solid state memories against the security of computer networks
  • To propose solutions for a better security implementation across the computer networks

Investigation and Critical Analysis of the Effects of Various Storage Media on Computer and Network Security

This study provided the detailed information on the storage media, the computers networks and the different types of the storage devices. This study specifies the different types of the networked storage such as DAS- direct attached storage, NAS- network attached storage and SAN- storage area network. This research even provided the information on the different types of the storage devices along with their vulnerabilities. According to this study the security is one of the major challenge for any type of the technology. Each and every individual company or the organization will have its own significant which is so confidential and stored by using some storage devices. In most of the situations the data stored in the devices is affected with some threats and security issues.

The main threats are that the storage devices are more vulnerable to the attacks and the there is no guarantee for the information stored in the storage devices which are more vulnerable. The main reason for this the unauthorized access of the data by the different types of the users and they will attack the other user information stored in an easy way by using some hacking techniques. There are different types of the existing storage devices in order to store and secure the information and data. For this reason the specific storage device should be selected according to the standard and significance of the data which is to be stored.

Memories of the solid state are becoming rapidly the medium which is dominant for storage of information in digital systems. Because of the occurrence of the different types of the vulnerabilities there are even some networked storage devices that can be used to store the data such as the DAS, NAS and SAN. This networked storage is even having vulnerabilities but they are better than some of the other networked storage devices. There is a need to follow different types of the measures in order to protect the data by selecting the appropriate storage device. 

Tata Motors Company Analysis for MBA Students

What type of marketing strategies do Tata motors follow in Nano sales?

Car marketing strategies B) Competitive strategies C) CRM strategies D) All

marketing strategies do Tata motors

For the above question, among the total number of participants from Tata Company, 20% of the participants answered that they are using car marketing strategies, 20% of the other participants stated that they are using competitive strategies, 20% of them answered that they are using CRM strategies and finally 40% of the participants stated that they are using all these three strategies.

What is the actual review of Nano customers on Nano car?

A)    Excellent B) Good C) Bad D) Cant say

Nano customers on Nano car

For the above question, among the total number of participants from Tata Company, 20% of the participants answered that the Nano review is excellent 40% of them stated that the review was good, 20% of the participants stated that the Nano review was bad and finally 20% of the participants stated that they cannot specify their opinion on this.

What changes are made according to feedback of the Nano car?

A)    Quality improvement B) Features improvement C) Size  D) Mileage 

according to feedback of the Nano

For the above question, among the total number of participants from Tata Company, 20% of the participants answered that they have made changes in the quality according to customer feedback, 30% of the participants stated that they have made features improvement 30% of the participants stated that they are improved the size and finally 20% of the participants stated that they have increased mileage.

Finally on behalf of Tata Motors Company, what views do you wish to suggest to automobile customers?

A)    Specify your actual preferences without changing them continuously

B)    Try to support companies by specify your actual requirements so that they can offer products according to your preferences

C)    Never compare one company product with other

D)    All the above

Tata Motors Company, what views

For the above question, among the total number of participants from Tata Company, 30% of the participants answered that customers should specify their preferences without changing them continuously, 20% of the participants stated that they should support the companies by specifying the exact requirements so that the companies can offer products and services according to their preferences and 10% of the participants stated that they should not compare one company products and services with the other and finally 40% of the participants stated that all the above statements they are suggesting to the customers.

Research Questions in Automobile Industry MBA Dissertation Project

Gender Specification of the participants involved in the survey?

 gender specifications

The above statistics report revealed that among the total number of the respondents participated in the research process, 90% of them are male participants and the rest 10% are female participants. Finally, male participation is high when compared with female participation.

Age Specification of the participants

 age specifications

From the above statistical report it is clear that, among the total number of the participants participated in the research survey process, the age group ranges as above. Among the total participants, 30% of the participants are aged between 25-30, other 30% of the participants are aged between 30-35 and finally 40% of the participants are aged between 35-45 years. Finally, around 35-40 aged participants percentage is high when compared with the others.

What type of impact does globalization process is shown on buying behavior of Indian automobile industry?

 globalization

For the above question, 30% of the participants indicated that globalization process has shown major impact on the automobile companies, 50% of the other participants indicated that globalization process has shown negative impact on Indian automobile industry and finally 20% of the other participants stated that they cannot specify their answer for this question. Finally, around half of the participants stated that globalization process has impacted automobile companies of India.

 Why Indian automobile companies are facing challenges in the international markets?

automobile companies

For the above question, 40% of the participants answered that globalization process is the major reason for the problems within automobile industry of India, alternately other 40% of the participants answered that competition among the companies is the major reason for the problems within auto industry and finally 20% of the participants stated that both globalization as well as competition are the reasons for the problems. Finally, all the participants supported both aspects equally.

What is the buying behavior of consumers when they purchase cars?

purchase cars

For the above question, 20% of the participants answered that buying behavior of the customers allows them to buy the products, 20% of the participants stated that the changing behavior of the customers will allow them not to buy the products and finally 60% of the participants stated that customers will always think that they should make the decisions to buy the products later. Finally, maximum percentage of the participants stated that customers will think a lot while buying the products. 

How do the companies assess the buying behavior of customers towards their company cars? 

buying behaviour

For the above question, 60% of the participants answered that companies will asses the buying behavior of customers by identifying the wants and needs of the customers and alternately 40% of the participants stated that they asses the buying behavior of the customers by reviewing their feedbacks. Finally maximum numbers of the participants are specifying that companies will asses the buying behavior of the customers by fulfilling their wants and needs.

Why are companies facing failures in identifying the buying behavior of the customers?

For the above question, 30% of the participants answered that automobile companies are facing failures in the market because they are lacking in identifying the actual wants and needs of the customers, 30% of the participants answered that companies are facing failures because they are facing failures in fulfilling the wants and needs of the customers and finally 40% of the participants stated that both aspects are the major reasons for the failure of automobile companies in the market. 

How to identify and analyze the buying behavior of customers and what type of strategies should they follow in order to satisfy the buying preferences of customers?

For the above question, 30% of the participants answered that they will analyze the buying behavior of the customers by using marketing strategies, 30% of the participants stated that they will use customer relationship strategies and finally 40% of the participants stated that they will be both strategies in order to analyze the buying behavior of the customers. Finally, maximum percentage of participants stated that they will use both marketing as well as customer relationship strategies. 

Does the Tata NANO car change the history of automobile industry? What type of impact does Nano showed on automobile companies?

For the above question, 30% of the participants answered that Tata Nano car has changed the history of automobile industry of India, 40% of the participants stated that Tata Nano does not changed that history of auto industry of India and finally 30% of the participants stated that they cannot specify their views on this particular question. Majority of the participants stated that Nano does not effected auto industry of India. 

 

Literature Review on Car Buying Strategies in a Recovering Market

According to the views of Matthew Keegan (2005) car is the specific products that needs good marketing strategies to be followed in order to sale them. Automobile industry is the tough competitive industry that requires many competitive marketing decisions in order to market the product.

This article includes significant information on different types of marketing strategies to be followed by the companies such as shop around strategy that can be used to compare the competitor products, leftover models to offer best preferred cars, special dates and offers to attract the customers, funding options to support customers in getting loans and assets to buy the cars.

According to this article, in order to design a marketing strategy initially the companies should understand actual wants and needs of customers. Marketing is the only process that allows the companies to identify the customer requirements. Every company has their own marketing strategies according to the customer preferences but the final goal of marketing strategies is to allow the customers to understand the product and its features.

Future work is required in order to explain detailed information on different car marketing strategies for automobile companies.

This article includes information on car marketing strategies, which is one of the significant aspects in the research process. 

MBA Project Literature Review on Urban Transport in India

Shreekant Gupta (2008), revealed his opinion on Nano that it is the low cost car introduced with huge hype and expectations. This article included different opinions of business analysts on Nano car. The engine and other specifications of Nano are explained along with its actual fuel efficiency of 18-20 kilometers per one liter. This article explained the actual reason behind the establishment of Nano car by its chairperson Rata Tata specifying that his father was maintaining a scooter by which their entire family members cannot travel. Then Ratan Tata decided to establish a low cost car that can carry entire family once and introduced Nano in order to fulfill the needs of middle-income customers. This article even revealed the automobile domestic sales trends of Indian auto market. According to this article, buying behavior of car is entirely based on car price and income of the customer willing to buy the car. Nowadays, every Indian is having a minimum income through which they are capable of buying Nano car. According to this article the actual price of Tata Nano car starts from 10,000, 125,000 and 150,000. Tata motors are even offering easy loan facility to Nano car in order to sale their cars to all average income people.

Future work is required in order to explain the detailed features and specifications of Nano car through which reader can easily buy Nano car.

 The Tata Nano car is taken as example for the research process and information on Nano car is considered from this particular article because it specified the significant information on Tata Nano car which is essential to fulfill the research requirements.

Tata Nano Car – World Cheapest Car

Kate Cadbury (2008) acknowledged that in the world automobile industry Tata Motors created a new trend of offering world’s cheapest car to get competitive advantages among the competitors. According to this author views Tata Motors change the dream of middle class people into reality and allowed many middle-income people to become car owners. Automobile industry is the most competitive industry in the World when compared with other industries, which needs more competitive steps to be taken to stand in the competition. Many inventions have taken place in automobile industry and many companies proved their competitive standards in the market. Among the total inventions, Tata Nano is the biggest competitive success in the world, which has shown major impact on automobile industry. Nano car even allowed international companies to think strategically to satisfy customers of all ends and they are planning to give competition to Nano car. According to this article Nano car is made up of steel parts and aluminum engine with Air conditioner and these features clearly specifies the strategic thinking of Tata motors to satisfy the customers.

Finally this article concludes that Nano has changed the innovation history of automobile industry but future work is required on this article in order to explain the added advantages of Tata Nano car.

This article is taken into consideration to fulfill the research requirements by taking Nano car as example because Tata Nano is one of the significant aspects in the entire research process.

MBA Literature Review on Impact Of Nano On Automobile Industry

This article is the report of Tata Motors specifying the impact of Tata Nano car on automobile industry. According to this report, Tata Nano has shown major impact on different automobile companies and allowed those companies to think strategically as Tata Motors to reach target customers. In the first year, sales of NANO are two high and many low-income customers purchased NANO car in the place of two wheelers. In simple words NANO replaced Maruthi 800 and became major competitor for many other car companies in the automobile market. The best example is that many companies are offering NANO car as incentives and benefits to their employees. The low price of NANO attracted many customers and allowed them to buy a car and fulfill their dream. The maintenance of NANO car is even less according to low budget of customers. According to this article no other car company in the world is offering a car with one lakh rupees which can be considered as the major competitive benefit to Tata Motors. Even though there are many other cars in the markets with good features, most of the people prefer NANO as the car because of its low price. Even though there are some negative remarks on reviews of NANO car, Tata Motors considered them as suggestions and established Tata Nano 2012 Car with previous customer feedback.

Future work is required in order to explain the success of Tata Nano 2012 Car.

The article is related to Nano car, which is the example car company considered for the research process in order to analyze the information on Tata Nano impact on Indian automobile industry. 

According to the report of Wharton.com (2009) Nano has entered the Indian roads as a small wonder and it is considered as the word’s number one cheapest car. This article revealed the information on Tata Nano Car introduction by specifying its features etc. The information on Tata Motors agreements with financial companies is explained. This article explained the price of Nano Car in US $ as 2,400 to US$3,600 based on the model selected which is exactly one lakh Indian rupees. Tata Motors is even offering loan and finance facility to the customers that show the actual intention of Tata Motors to fulfill the car needs of low income customers. Tata Motors is having many competitors in the market and to get competitive advantages chairperson of Tata tried to reach normal customers and established a plan to introduce Nano as the cheapest car in the World. The technology used in Nano car is illustrated within this article.

The future work is required in order to explain the customer feedback of Nano car to suggest those reviews to Tata Motors.

The information on Tata Motors and Tata Nano is considered and analyzed from this article to fulfill research requirements and to give a clear idea on Tata Nano current status in Indian automobile market. 

MBA Literature Review on Tata Nano Overview

According to the report of Srmuniv.in (2010), Nano is the cheapest car in the World manufactured by Tata Motors India, which is one of the biggest automobile companies in India. This article explained the information on the situation analysis of Tata Nano car that reveals the current situation of Nano in automobile market. The market summary of Nano is explained that gives a clear idea on target market and positioning of Nano car in the automobile market of India.

The competitor review and distribution review along with SWOT analysis strengths, weaknesses, opportunities and threats of Nano are illustrated. The different types of marketing mix strategies of Tata Nano are considered product strategy, product review, comforts, fuel efficiencies, safety requirements, branding and pricing strategies of Nano are described in this article. The different promotional strategies to be followed by Nano in order to get good competitive advantages are elucidated.

Finally, the detailed information on marketing campaign of Nano is explained but a future work should be carried out to this article in order to explain the Indian market of Nano.

Tata Nano car is the example company taken into account in the research process in order to explain the current status of Tata Nano Company in Indian automobile industry. For this particular reason this article information is included in the research process. 

Literature Review on The Tata Nano

According to the report of Tata Company, NANO entered the Indian roads in the year 2009 and it is the cheapest car in the world replacing Maruthi 800. This article was an introduction to Tata NANO car and its features with detailed information on making of NANO. According to this article, buying a car is the major dream for many people in India, especially for middle income and rural people.

Even though two wheelers are widely used in India, people are still looking to buy car according to their budget. Ratan Tata owner of Tata Motors specified his views on NANO that it is the only car that has fulfilled the dream of individuals to buy a car with general income. Tata NANO price is one lakh Indian rupees which is equal to that of two wheeler price.

The establishment of NANO can be considered as the competitive strategy of Tata Motors in order to attract customers of all ends. The detailed information on facts and figures of Tata NANO is explained in detail and according to TATA report NANO is “the people’s car”.

The significant information available on Tata NANO is explained clearly but still this article should be improved with new information on review of Tata NANO customers.

Tata NANO is taken as an example in the research process and for this specific reason this article is used in the research and analyzed according to the research requirements. 

The report submitted by PCTI (2011) includes significant information on overview of Tata NANO car along with its features, benefits etc. This article includes the significant information on conception and design of NANO car, expectations of customers on NANO introduction, modular design, pricing strategy and release date etc. On the other hand, this article even explained the impact on NANO car on Indian economy along with opinions of different analysts on Tata NANO car. This article includes a table that contains detailed information on entire features of Tata NANO car and their specifications. This article even explained the information on reviews of different communities of people who has used Nano cars previously. The actual failures and problems of Tata NANO car are explained clearly. Finally this article includes the information on major competitors of NANO car such as Bajaj Auto and some other electric cars.

The future work is required in order to explain more reviews on NANO car in order to identify whether NANO is a useful car or not.

 NANO car is taken as example in the research process and information on NANO is considered from this article. 

Literature Review on Automotive Industry

The report of (FICCI-2007) specified the overview of automotive industry of India and explained the added advantages of automobile industry in India. According to this article India has high potential of automobile industry, which contributes 4%GDP in Indian economy. Indian automobile industry offers different types of automobiles such as cars, scooters, bikes, busses, trucks, jeeps, tractors and all types of two wheelers, three wheelers as well as four wheelers.

Indian automobile industry includes nearly 500 huge firms as well as 1000 small scare registered firms that are offering automobile services to the customers. India is having huge benefits because of managing automobile industries as its major sector and it is getting many technological benefits, cost and manpower advantages etc.

The Auto Ancillary Industry is the world famous R&D test center in India for automobile verifications that can be considered as one of the competitive advantage to Indian automobile industry. According to the World automobile statistics, India is the fast growing market sector for cars in the year 2004 and it is the second largest two wheeler market sector in the world and third largest three wheeler dealer in the world. According to this statistics India is the fourth largest market, which is having high tractor sales in the world.

Research work is required in order to specify the detailed statistics on these aspects that reveals the standard of Indian automobile industry in the world.

The information and statistics on Indian automobile industry is included in this article, which can be considered as the most significant aspect in the entire research process. 

According to the report of KPM (2010) Indian automobile industry is a developed industry that is having high opportunities when we compare among the others industries. Indian market is an open door for many opportunities and it is having wide range of employment opportunities. Because of presence of  a higher population the work prospects are also high which is allowing Indian customers to depend on vehicles to manage their daily activities. These reasons lead to huge demand for automobile vehicles in India and for this reason many automobile companies are offering wide range of vehicles according to customer preferences. This article even explained the significant information on automobile sector of India and even specified the information on growth and development of Indian automobile industry. The information on short term and long term sectors of Indian automobile industries are explained clearly.

The future work is required in order to give a clear idea on developmental factors that lead to development of Indian auto industry.

The significant information on Indian automobile industry is described in this article, which is significant aspect for research process.